Vertexplus Tech

Online video streaming services were booming over the past few years. These services simply took off last year when the live entertainment business and theatres were completely shut down. More and more consumers turn to video streaming services as they are a convenient way of consuming media. Understanding the User Behaviour Towards Video Streaming Service Studies show that this year may be the beginning of the conclusive chapter of conventional televisions and cables. From what it looks like, video analytics software is here to stay and has a lot of potential in the future as well. The Switch To Streaming Services With the improvement in connectivity, processing, data storage as well as bandwidth, video entertainment is easily available. People do not have to wait to get home and watch a show so it makes everyone independent of cables. Especially in the last year, online video streaming services have become the most popular way to watch shows and movies. While people are opting for s...

Video marketing for small and medium-sized businesses (SMBs) is always a challenge in itself. Because, large-size businesses (LMB’s) have high spending power and can pursue various marketing schemes, small and medium business (SMB's) have constricted pockets and budgets. They are more careful and conservative in spending patterns. With tight budgets, SMBs can only invest in ventures and tactics that are safer, reliable and with a positive track record of higher income returns. One marketing avenue has distinguished itself as a clear favorite amongst modern SMB marketing channels. Why Videos are Helpful in SMBs Marketing Strategy (a). 60%vof SMBs find videos to be the most effective online promotional content route, excluding text. (b). SMBs are slowly embracing video marketing in a big way and are suddenly exposing prevailing conceptions about the video funnel. (c). Though anyone can produce high-quality, engaging video content. 60% of SMBs are creating more than 5 videos monthly o...

  Online video streaming services were booming over the past few years. These services simply took off last year when the live entertainment business and theatres were completely shut down. More and more consumers turn to video streaming services as they are a convenient way of consuming media. Understanding the User Behaviour Towards Video Streaming Service Studies show that this year may be the beginning of the conclusive chapter of conventional televisions and cables. From what it looks like, video analytics software is here to stay and has a lot of potential in the future as well. The Switch To Streaming Services With the improvement in connectivity, processing, data storage as well as bandwidth, video entertainment is easily available. People do not have to wait to get home and watch a show so it makes everyone independent of cables. Especially in the last year, online video streaming services have become the most popular way to watch shows and movies. While people are opting...