Vertexplus Tech

Marketing is an essential part of the overall success of a business. Video marketing has emerged as perhaps one of the most powerful, influential and impacting channels to communicate with target audiences for online business. As the world emerges from the COVID-19 pandemic, one of its long term influences on business is the complete changing of the mode of communication with customers. For B2B businesses, besides using Video Analytics Software there are several ways to market a business with digital platforms ranging from email, social media or video marketing. The options are overwhelming, however, video marketing isn’t only fast but also engaging, converting and the perfect way to market products and services. But more so: (a). Video marketing content engages clients at higher levels of emotional appeal and helps improve online presence, visibility, brand recognition, engagement, and trust. (b). Videos appeal to viewers and grab their attention given the high prevalence and use of ...

The pervasiveness of video analytics is so compelling today. With the added relevance and importance of AI and ML it is almost impossible to imagine applications without Video Analytics. The availability, accuracy and accessibility of VA applications have improved as most solutions today still need significant domain knowledge. Businesses and organizations are using more video analytics tools than ever before. The increased amount of video footage has reached new proportions. Analyzing and studying the footage is challenging which makes AI-video analytics inevitable. Advances in AI and ML enable the development of intelligent applications that weren’t possible earlier. Importance and Relevance of VA Tools Today - Real time business monitoring for higher security and safety - Enhance employee efficiency and productivity per capita - Faster conflict resolution - Improved business savings relating to security and other costs -Secure data and vital business resources storage - Vital evide...

Marketing is an essential part of the overall success of a business. Video marketing has emerged as perhaps one of the most powerful, influential and impacting channels to communicate with target audiences for online business. As the world emerges from the COVID-19 pandemic, one of its long term influences on business is the complete changing of the mode of communication with customers. For B2B businesses, besides using Video Analytics Software there are several ways to market a business with digital platforms ranging from email, social media or video marketing. The options are overwhelming, however, video marketing isn’t only fast but also engaging, converting and the perfect way to market products and services. But more so: (a). Video marketing content engages clients at higher levels of emotional appeal and helps improve online presence, visibility, brand recognition, engagement, and trust. (b). Videos appeal to viewers and grab their attention given the high prevalence and use of s...

  Online video streaming services were booming over the past few years. These services simply took off last year when the live entertainment business and theatres were completely shut down. More and more consumers turn to video streaming services as they are a convenient way of consuming media. Understanding the User Behaviour Towards Video Streaming Service Studies show that this year may be the beginning of the conclusive chapter of conventional televisions and cables. From what it looks like, video analytics software is here to stay and has a lot of potential in the future as well. The Switch To Streaming Services With the improvement in connectivity, processing, data storage as well as bandwidth, video entertainment is easily available. People do not have to wait to get home and watch a show so it makes everyone independent of cables. Especially in the last year, online video streaming services have become the most popular way to watch shows and movies. While people are opting...